jfid – Joe Biden’s campaign team has made a significant move by relaunching their campaign through a massive expenditure on political advertisements. In June 2024, Biden spent approximately US$50 million, equivalent to Rp822.95 billion, on a campaign ad blitz aimed at attacking his political opponent, Donald Trump.
These advertisements are part of Biden’s strategy to maintain his position and counter the potential resurgence of Donald Trump into the US presidency. With this substantial funding, Biden aims to influence public opinion and strengthen his support ahead of the US presidential election in November.
According to Bloomberg Technoz , these ad campaigns are designed to highlight Trump’s past administration’s weaknesses while promoting Biden’s achievements and proposals for the future of the United States.
In the context of intensifying competition between Biden and Trump, this campaign marks a crucial stage in both candidates’ efforts to win over voters. While Biden emphasizes his track record and Trump’s shortcomings, Trump’s campaign, as reported by Detik News, has also intensified its campaign efforts by framing this election as a pivotal moment for American democracy.
As the US presidential debate approaches, the rivalry between Biden and Trump not only reveals policy differences but also communication strategies aimed at swaying undecided voters and solidifying their support bases.
