jfid – Netflix, the world’s leading streaming platform, is currently facing boycott threats from pro-Palestinian activists for being perceived as supporting Israel.
This boycott comes amid Israel’s air and ground attacks on the Gaza Strip, resulting in the death of more than 11,000 people, including over 4,000 children.
Tens of thousands of people have fled their destroyed homes, avoiding continuous bombings to seek refuge in the southern part of the city.
Since the start of Israel’s aggressive attacks on Gaza, pro-Palestinian activists have been urging a boycott of all brands supporting Israel, whether directly or indirectly.
Boycott campaigns have been launched against many companies, including McDonald’s, Starbucks, HP, and Puma. Recently, a boycott campaign has also been initiated against the Netflix platform after being accused of being “Truly Israeli.”
People have started deleting their accounts and canceling their subscriptions to show support for the people of Palestine in Gaza. The hashtag “#Boycott_Netflix” is also trending on the X platform, formerly known as Twitter.
A user wrote: “boycott Netflix for supporting Israel,” while another supporter said, “We canceled our membership today because they officially announced that they support Zionists.”
Does Netflix support Israel? A photo from the Netflix website accompanies a post calling for a boycott of an article shared by the company with the title “NETFLIX IS NOW TRULY ISRAELI.”
However, the article on Netflix dates back to 2017 and announces that the company has officially added services that are truly Israeli and that they will begin “using the language, currency, and Israeli TV shows other than critically acclaimed original Netflix programs, now starting at ILS 29.9 per month.”
Since the recent conflict with Israel, the Netflix streaming service has not made any statements to indicate support for Israel or condemn Israeli forces’ attacks in the Gaza Strip.
The special relationship between Netflix and the state of Israel often makes it indistinguishable from Zionist public relations services.
Throughout its recent history, Netflix has remained immersed in pro-Israel content that humanizes and glorifies Israel’s security and intelligence services while perpetuating the myth of Israel as a victim.
Key titles range from The Spy – starring Sacha Baron Cohen as a famous Mossad agent – to the highly popular Israeli series Fauda, created following the template of Israel versus “terrorists.”
Then there is The Red Sea Diving Resort, which disgracefully depicts Israel as deeply concerned about global refugees without directly acknowledging its responsibility in creating millions of refugees.
However, Netflix’s decision to feature works like Farha and the Mo series in 2022 deviates from business as usual at the California streaming giant, offering portrayals of the legitimate reality and history of Palestine that contradict the narrative constructed by Israel.
To clarify, Farha is a film depicting the horrors of the Nakba in 1948 when Israel achieved “independence” in Palestine by killing over 10,000 Palestinians and destroying more than 500 villages.
Jumping ahead 75 years, and Israeli soldiers still don’t need much assistance to appear as killers; just ask the 61-year-old grandmother Majida Obaid’s family, who was shot dead in the neck during the Israeli military rampage on January 26 in the occupied city of Jenin on the West Bank.